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Industry Reports

Report: EDtech Distribution in an Evolving Marketplace

The EDtech Distribution in an Evolving Marketplace Report, features data gathered from interviews with key industry leaders conducted by researchers at the Harvard Graduate School of Education. This report, sponsored in part by Stages Learning Materials, provides the most current information available on the shifting nature of the K-12 market for EDtech products.

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Annual State of the Educational Marketplace

The Education Market Association is pleased to present its 2015 Annual State of the Educational Market Report, a supplement to EDmarket’s quarterly Essentials magazine. The Annual State of the Educational Market Report covers the most pressing education issues of this year such as K-12 trends, funding data, annual construction costs, technology trends and more.

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2013 Retail Market Awareness Study

The Retail Market Awareness Study reports on teachers' knowledge of parent-teacher stores, including their spending patterns, funding sources, shopping preferences, and factors that influence their purchasing decisions. Published every two years.

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The Complete K-12 Report®: Market Facts & Segment Analyses

EMR's fourteenth annual edition of The Complete K-12 Report analyzes the domestic K-12 school market in all of its facets—textbooks, supplemental materials, computer hardware, software, digital resources, video, online—and in each of its grade levels and major curriculum areas. In addition, specialized "markets within the market," including Response to Intervention (RTI), English Language Learners (ELL), Early Childhood, Special Education, Title I, and Assessment are thoroughly examined. Much of the data presented here comes from original studies conducted by Education Market Research, using a school market information gathering network comprised of tens of thousands of educators at all grade levels.

The Complete K-12 Report: 2012 contains thoroughly updated and expanded market intelligence, based on EMR's own proprietary survey research:

  • K-12 Market Size, Structure and Historical and Projected Growth Rates
  • Market Size for Textbooks, Supplemental Materials, School Supplies, and Hardware/Equipment/Furniture
  • The Reading Market
  • The Mathematics Market
  • The Early Childhood Market
  • The ELL Market
  • The Interactive Whiteboard Market
  • Public School Enrollments & Expenditures
  • And much more!
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Supplemental Products Market: 2012

Education Market Research's supplemental market segment study, Supplemental Products Market: 2012 (Education Market Research, 2012, 136 pages) is based on EMR's proprietary industry survey conducted in the Summer 2012. This comprehensive report answers all of your questions about the products, the practices, and the trends in today's K-12 supplemental market niche.

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